A matter of style

The style: rubber and beauty

In Germany they have tuners.
In Italy we are not less than them: we have stylists.
Style meant as car evolution towards new safety, comfort and environmental awareness standards. Not simply a graphic exercise , rather a glance at a future which already bears with itself all the makings of feasibility.
Style comes out of the car's designers pencil but then becomes aluminium, glass, carbon, fibre, plastic.
It also becomes rubber: one must attach the utmost importance to tires in a concept car, as integral parts of a stylistic project as a whole. It is an element which-fulfilling its function of transferring load to the ground-must also be able to combine itself perfectly with the complex of lines and forms created by the stylist.
In that case we need futuristic tread patterns , ultra low profiles, high-tech design, sophisticated sidewalls.
In a nut-shell , we need a PZero.
Even before meeting the requirements,of physics and mechanics, Pirelli PZero can be an additional source of inspiration for a designer.
Zagato was the first, employing it on the red Alfa ES30.
From red to red , the Mythos by Pininfarina appeared - in other words the aesthetics of technology-followed by Chronos, without forgetting the white, roaring Cizeta by Moroder , anyway.
Some years after the ES30, the same Zagato used PZero for the "aluminium beast" Raptor, while Giugiaro choses for the famous Calà tuning of a Lamborghini model.
PZero is a story teeming with stylistics events at Italdesign's.
Besides finding it on the 12-cylinder Calà, we also find it on the transformist roadster Formula 4, on the beutiful Scighera, based on Alfa Romeo chassis, and on the 400 -horse-power W12 Volkswagen prototypes.